Full Job Description
Position: Digital Content Strategist
Location: Camden, Delaware
About Us
At Innovate Tech Solutions, we are a premier digital marketing agency known for our innovative approaches and commitment to excellence. Our clientele includes renowned organizations like Amazon, Facebook, and Apple. With a focus on leveraging digital marketing strategies, we help brands amplify their messages and engage effectively with their target audiences. Situated in the heart of Camden, Delaware, we pride ourselves on cultivating a dynamic and inclusive working environment that fosters creativity and professional growth.
Why Join Us?
If you are passionate about making an impact through digital content, we invite you to become part of our talented team. As a Digital Content Strategist, you will play a crucial role in shaping our clients' online narratives and establishing their digital footprints. We offer competitive salaries, comprehensive benefits packages, and opportunities for advancement.
Your Role & Responsibilities
As our Digital Content Strategist, you will be responsible for:
- Developing and executing comprehensive content strategies that align with client objectives and enhance brand visibility.
- Creating engaging and shareable content across various platforms, including blogs, social media, email newsletters, and websites.
- Conducting extensive research to identify audience preferences, competitive landscapes, and industry trends.
- Collaborating with designers, developers, and other marketing specialists to ensure content aligns with client branding and digital strategy.
- Analyzing content performance and utilizing insights to refine strategies and improve reach and engagement.
- Managing the content calendar and ensuring timely delivery of all digital assets.
- Staying updated on the latest digital marketing trends and tools, incorporating them into strategies as appropriate.
Qualifications
To be successful in this role, candidates should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in a digital content role, with demonstrated success in developing and implementing content strategies.
- Strong writing and editorial skills, with an innate ability to create captivating content that resonates with diverse audiences.
- Familiarity with SEO best practices and tools, including Google Analytics.
- Proficient in CMS platforms (e.g., WordPress) and social media management tools.
- Excellent organizational skills and the ability to manage multiple projects simultaneously.
- Strong analytical capabilities to measure and report on content performance.
Preferred Qualifications
While not mandatory, the following qualifications will be advantageous:
- Experience in e-commerce or working with high-profile brands such as those in tech or consumer goods.
- Knowledge of graphic design software (e.g., Adobe Creative Suite) to provide art direction when required.
- Experience in video content production.
What We Offer
At Innovate Tech Solutions, we believe in rewarding hard work and dedication. Our employees enjoy a range of benefits, including:
- Competitive salary with performance-based bonuses.
- Health, dental, and vision insurance.
- Generous paid time off policies, including vacation days and holidays.
- 401(k) retirement plan with company match.
- Opportunities for professional development and ongoing training.
- A vibrant workplace culture that emphasizes teamwork, creativity, and innovation.
How to Apply
If you are ready to join a forward-thinking company as our Digital Content Strategist, we would love to hear from you. Please submit your resume and a portfolio showcasing your previous content work. Use captivating examples to illustrate your skills and creativity. We are excited to see how you can contribute to our success!
Diversity and Inclusion
At Innovate Tech Solutions, we celebrate diversity and are committed to creating an inclusive environment for all employees. We actively invite applicants from different backgrounds, identities, and experiences to apply. We believe that a rich diversity of thought drives innovation and drives us toward excellence.
Conclusion
Join us at Innovate Tech Solutions and be a pivotal part of shaping the digital landscape! We are looking for a passionate and creative Digital Content Strategist to join our Camden team. Together, let’s create exceptional content that captures audiences and drives engagement.